Colorful Road Art Prevents Traffic Accidents by 50%

colorful art
Photo: Friendship Community Group, via Bloomberg Philanthropies

Do you think murals could have a positive effect on our cities and towns’ visual appeal and safety? The findings of an investigation conducted by Sam Schwartz Consulting and Bloomberg Philanthropies on the influence of painted murals on highways and crosswalks on pedestrian safety have been released.

Brightly colored components along the route were found to minimize pedestrian and bicyclist collisions by half.

Over the course of more than two years, the investigation focused on 17 different works of asphalt art. After the paintings were shown, there was a significant decrease in the number of incidents at this place. This has been the case ever since.

As a result of the decline in pedestrian and bicycle accidents, the total number of injuries has also decreased by 33 percent. Researchers examined footage from five different places to gain a better idea of how the artwork might affect security.

While a record number of cars were allowing pedestrians to cross at the same time, the number of pedestrians injured or killed by cars reduced by 25%.

It is the goal of this campaign to make the general public aware of the possible benefits of beautiful asphalt to road safety. One of the main objectives of the campaign is to educate the public about the advantages of using asphalt in visually appealing construction projects.

Because of their work on roads and tall buildings, pedestrian areas will experience major improvements. Since they collaborated, 42 unique public art pieces were created in the United States and Europe.

Bright colors and patterns, according to the results of a poll conducted by Bloomberg, make drivers more conscious of their obligations. Official signs for the Federal Highway Administration do not currently feature this artwork. Since this study was conducted last year, its findings are still applicable. FHWA, against popular belief, continues to permit the use of this artwork as road signs.

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